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PayPal, the world’s leading online-payments service provider, expects to help Hong Kong and mainland merchants generate new business opportunities from cross-border trade by providing them with its new “Seller Protection” policy from next month.迷你倉“From October 11, we’re going to protect merchants from unauthorised transactions and from items not being received by buyers,” James Mirfin, PayPal’s manager for Hong Kong, Korea and Taiwan, said yesterday.Mirfin said many businesses selling on the web were forced to dedicate a huge amount of time and money to tackling fraudulent transactions.Californian-based PayPal, which has about 1 million online merchant users across the mainland, Hong Kong and Taiwan, said it was adding the additional layer of security at no extra cost to sellers. They would not need to subscribe and there would be no cap on the amount of goods covered against fraud by PayPal buyers in any country.“We want Hong Kong and mainland merchants to grow by helping them lower the risk associated with entering new markets,” Mirfin said.Seller Protection will be available next month to PayPal merchants in Australia, New Zealand,自存倉mainland China, Hong Kong, India, Indonesia, Japan, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam. The policy was initially launched in North America more than a decade ago and then in Europe.Alipay, the most widely used online-payment platform on the mainland, has implemented its own version of seller protection since 2004.Digital World International, a Hong Kong-based seller of cameras on eBay and its own websites for more than four years, expects the new PayPal policy will help drive its growth. Chief executive Cornel Ung said: “For a long time we’ve been eyeing opportunities for expansion in different countries, but it always seemed so risky due to the high fraud rates in certain markets.”Data from PayPal, which has 132 million active accounts in 193 markets and 25 currencies, shows that the five fastest-growing export markets for Hong Kong online merchants in the past 12 months were the Philippines, Argentina, South Korea, Sweden and Russia. The top categories in cross-border trade last year for those merchants included electronics and telecommunications; toys and hobbies, and clothing, accessories and shoes.迷你倉新蒲崗